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Nov 12, 2024
Filming far and wide: How to successfully plan a multi-location shoot.
Creating short films and videos captured in multiple locations across the state, or even the country, is a logistical dance that takes...


Aug 5, 2024
How to Save Time in Prepro with AI.
We’re always looking for ways to optimize our processes to protect our clients’ resources and provide more value. These days, it’s...

May 21, 2024
Collaborate with Mood and Storyboards.
Collaboration is key to success on any video project, but sometimes it’s difficult to articulate the vision for a piece. Mood boards and...


Feb 26, 2024
How To Prepare for an On-Camera Appearance.
Glossophobia—the fear of public speaking—is one of the most common fears in the world. So if you feel uncomfortable in front of a camera,...


Aug 15, 2023
Utilizing Smart Processes Saves Valuable Resources.
Just as in math class, the order of operations makes a difference in video production. And your important resources—time and money—are on...


Oct 7, 2022
Preproduction: So You Don’t Have To Fix It in Post.
You’ve got an idea for a video, so now you just grab your camera and start filming, right? Not so fast! While it can be tempting to jump...


Feb 15, 2022
10 Mistakes To Avoid While Planning Your Video & What You Should Do Instead.
The difference between a good video and a great video could be as simple as spending one more hour in your preproduction planning,...

Oct 13, 2021
How To Give Effective Feedback on a Video.
Art is subjective, and because of that, it can often be difficult to give effective feedback on creative projects such as...


Aug 14, 2019
Under Pressure? We Plan for That.
Do you thrive or crumble under pressure? We are all familiar with the race against the clock to meet a client's tight deadline. Only a...

Jul 17, 2018
You Need a Video Content Development Guide.
We are frequently contacted by apologetic clients who admit they’re intimidated by the production process or don’t know how to get...


Jun 6, 2018
We Don’t Want To Be Your Video Vendor.
I know, I know. You’re reading that headline and thinking, “But, I thought video is what you do.” That’s true. Video is what we do. But...


Nov 8, 2017
The Way We Do Things Is the Reason We Succeed.
Have you ever heard of the Rule of Thirds? It’s a photography and design philosophy, but you don’t have to be a designer or a...

Some Insight
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