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Filming far and wide: How to successfully plan a multi-location shoot.
Creating short films and videos captured in multiple locations across the state, or even the country, is a logistical dance that takes...
Nov 12, 2024


How to Save Time in Prepro with AI.
We’re always looking for ways to optimize our processes to protect our clients’ resources and provide more value. These days, it’s...
Aug 5, 2024


Collaborate with Mood and Storyboards.
Collaboration is key to success on any video project, but sometimes it’s difficult to articulate the vision for a piece. Mood boards and...
May 21, 2024


How To Prepare for an On-Camera Appearance.
Glossophobia—the fear of public speaking—is one of the most common fears in the world. So if you feel uncomfortable in front of a camera,...
Feb 26, 2024


Utilizing Smart Processes Saves Valuable Resources.
Just as in math class, the order of operations makes a difference in video production. And your important resources—time and money—are on...
Aug 16, 2023


AI in Video Production.
As the technology grows more robust, artificial intelligence has become front and center in many creative debates: Does AI infringe on...
Feb 28, 2023


Preproduction: So You Don’t Have To Fix It in Post.
You’ve got an idea for a video, so now you just grab your camera and start filming, right? Not so fast! While it can be tempting to jump...
Oct 8, 2022


10 Mistakes To Avoid While Planning Your Video & What You Should Do Instead.
The difference between a good video and a great video could be as simple as spending one more hour in your preproduction planning,...
Feb 15, 2022


How To Give Effective Feedback on a Video.
Art is subjective, and because of that, it can often be difficult to give effective feedback on creative projects such as...
Oct 14, 2021


Under Pressure? We Plan for That.
Do you thrive or crumble under pressure? We are all familiar with the race against the clock to meet a client's tight deadline. Only a...
Aug 15, 2019


You Need a Video Content Development Guide.
We are frequently contacted by apologetic clients who admit they’re intimidated by the production process or don’t know how to get...
Jul 18, 2018


We Don’t Want To Be Your Video Vendor.
I know, I know. You’re reading that headline and thinking, “But, I thought video is what you do.” That’s true. Video is what we do. But...
Jun 7, 2018


The Way We Do Things Is the Reason We Succeed.
Have you ever heard of the Rule of Thirds? It’s a photography and design philosophy, but you don’t have to be a designer or a...
Nov 8, 2017

Some Insight
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